產品

SurveyMonkey 能滿足各種使用案例和需求。歡迎探索我們的產品,瞭解 SurveyMonkey 能為您提供什麼協助。

從全球首屈一指的線上調查問卷中,獲取以資料為導向的深入分析。

可與超過 100 款應用程式和外掛程式整合,讓您事半功倍。

建立並自訂線上表單,以收集資訊和付款方式。

利用內建的 AI 打造更優質的調查問卷並快速獲得獨到見解。

依實際需求量身打造解決方案,滿足您所有的市場研究需求。

範本

測量客戶對貴公司的滿意度和忠誠度。

瞭解如何讓客戶滿意,使他們成為您忠實的擁護者。

取得可化為實際行動的深入解析,以改善使用者的體驗。

向潛在客戶、受邀人等對象收集聯絡資訊。

輕鬆收集並追蹤活動邀請回函。

瞭解參加者的需要,使下一場活動更成功。

發掘能提升員工參與度並改善績效的深入解析。

瞭解與會者的想法和意見,把下一場會議辦得更好。

運用同儕意見回饋來協助員工改善績效。

打造更好的課程並改善教學方法。

瞭解學生對課程資料和教學狀況的評價。

瞭解客戶對您的新產品構想有何看法。

相關資源

使用調查問卷和調查資料的最佳實務

有關問卷調查、給企業的訣竅及其他主題的內容,都在我們的部落格。

SurveyMonkey 的使用教學與指南。

頂尖品牌如何透過 SurveyMonkey 推動成長。

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聯絡銷售人員登入

Improve customer loyalty and retention

You might think that your consumers love you so much that they’ll never choose another company.

But our data suggest that, on average, nearly half of consumers could go with another brand. Sure, they like you and what you’re doing. But they’re susceptible to an offer from someone else. If that offer comes and it’s good, they’ll leave you in a flash.

Without a strong customer loyalty program and high brand loyalty marks, you’ll be forced to find new customers to replace those that have left you. And without customer loyalty surveys, you might never know why they left you in the first place.

Data about what consumers really like (and what they wish you were doing differently) infuses your products, services, and advertising with knowledge.

Use that information to:

Test ideas to build better customer loyalty programs. Should you offer discounts? How big? How often? Or should you focus on freebies and hidden perks? Will customer loyalty cards make people stick to you like glue? Use surveys to find out what consumers really want, and take the guesswork out of developing a loyalty program for your customers.

Ensure a successful new product launch. A strong feeling of brand loyalty could make consumers hop right on new products you launch. When they trust you, they’re more willing to give your new ideas a spin. Use surveys to measure the effectiveness of advertising campaigns you try.

Find your customers and chat them up. Use social media surveys to determine what social media sites ensnare your BFF customers. Use those sites to launch new products, discuss your customer loyalty programs, or just share some love. Don’t waste time on sites no one likes. Pick the right ones with surveys.

Fix the right problems before people walk away. Is your customer service department at the root of loyalty problems? Or is there something wrong with the products you provide? Or, is your competition just really, really good? Know where your hot spots are and fix them with surveys, so you’ll get better every year.

See the world through the eyes of your customers with these example survey ideas. We have all sorts of tools you can use to:

Conduct market research. Verify that you have the right target audience selected before you launch a new product. Ask for first reactions to a product idea, determine how often people use a product like this, and see what motivates consumers to buy. Is price the most important thing? Is quality? Find out with an online sample questionnaire.

Pull together a social media editorial plan. Are your posts falling flat? Perhaps you’re not sharing the right information in the right way. Use a survey to come up with a content strategy that provides articles and blog posts that speak to your audience. Should you be friendly or serious? Should you talk every day or just a couple of times per week? What should you talk about? Get answers with an online content survey, for example.

Identify your top competitors. If you were no longer in business, how sad would your customers be? And where would they go for the products and services you once provided? Send out a brand awareness survey (and even include open-ended questions) to let consumers talk freely. Their answers help you spot your top competitors, and the issues that prompt consumers to leave you.

There are lots of ways to uncover customer loyalty metrics with online customer questionnaires. Use brand research surveys to learn what customers and consumers think of you—or if they’re even thinking of you in the first place. And send around customer loyalty online polls to see if customers are recommending your brand to others. Check out all of the customer loyalty survey templates we have available:

Net Promoter® Score (NPS) survey template

Find out how many people love your company enough to brag about it.

Preview template

Customer service survey template

See how your front-line customer service and support agents are doing.

Preview template

Customer satisfaction survey template

Know what you need to do to keep existing customers happy.

Preview template
客戶滿意度調查問卷範本

從眾多的客戶滿意度調查問卷範本中隨意挑選,既節省時間又能獲得靈感。馬上就開始收集您需要的意見回饋。

瞭解 Box 如何運用客戶資料,以增強團隊能力

探索 Box 如何使用 SurveyMonkey 建立 360 度的客戶歷程視角,並在同一處收集意見反應。

透過客戶的成功故事和見證心得,提升品牌知名度

直接擷取客戶的故事與見證,並將意見回饋轉化為個案研究、使用心得和評論,為業績和行銷提供助力。

如何用 CSAT 衡量客戶滿意度

測量客戶的滿意度有助於企業邁向成功。瞭解如何藉由 CSAT 調查問卷測量客戶滿意度。