潛在客戶在評估您的產品時，幾乎一定會考慮價格，然而價格對其購買決策的影響程度卻可能有所不同，因為其他如產品品質、可靠性及客戶服務水準等因素也會被納入考量。
您可以使用這份 6 個問題的價格測試調查問卷範本，瞭解您市場中的客戶對價格有多敏感，以及他們是否感覺相關類別產品的價格太貴或太便宜。一旦您收到回覆，就能擬定出明確的產品定價與行銷策略。
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